Google’s deal with Yahoo is dead. Since it was never their intention to complete it is nothing to worry about for Google, but Yahoo’s Yang bet his stockholders equity on it. Now months later Jerry Yang admits the Microsoft deal is the best he could get. But Microsoft has gone stage left and whatever offer it may make will be far less than before.
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Showing posts with label adwords. Show all posts
Showing posts with label adwords. Show all posts
Wednesday, November 05, 2008
Tuesday, September 16, 2008
Yahoo Defends Google Deal But No Cigar
Yahoo tries to preempt government investigations into Google/Yahoo advertising deal with manipulated advertising returns
Yahoo held a three day press conference in Washington last week to defend its joining in the Google adsense network. At risk here is creating a search advertising monopoly that grants Google 80 percent of the online advertising for search returns. Google is being evil and Yahoo is desperate for those Adsense revenues.
The least funny thing about Yahoo examples? How the world will be better under a Google adsense monopoly as Hilary Schneider, executive vice president of Yahoo U.S., claims the deal with Google is the same as Yahoo’s partnerships with other publishers. It provides information that hundreds of U.S. newspapers can sell ads on Yahoo properties already as resellers. Below we have just what newspaper publishers think of this deal.
Yahoo held a three day press conference in Washington last week to defend its joining in the Google adsense network. At risk here is creating a search advertising monopoly that grants Google 80 percent of the online advertising for search returns. Google is being evil and Yahoo is desperate for those Adsense revenues.
The least funny thing about Yahoo examples? How the world will be better under a Google adsense monopoly as Hilary Schneider, executive vice president of Yahoo U.S., claims the deal with Google is the same as Yahoo’s partnerships with other publishers. It provides information that hundreds of U.S. newspapers can sell ads on Yahoo properties already as resellers. Below we have just what newspaper publishers think of this deal.
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